Spotify has unveiled their latest project – curated playlists for you pets.

https://www.youtube.com/watch?v=b0gQvlfbNP8&feature=emb_title

The new initiative is called “Pet Playlists” and will give users the choice between what type of pet they have – dog, cat, hamster, bird or iguana. Owners are then prompted to answer personality questions about their pets like, “Is your cat energetic?” or “Does your iguana love to head bang?” (just kidding). Once chosen, Spotify’s algorithm will take the owner’s musical taste into consideration while choosing songs for the pet. The future truly is now.

The news come shortly after Billboard reported that 71% of Spotify users leave music on for their pets while they’re home alone.

Make your own Pet Playlist here.

https://www.youtube.com/watch?v=MT4b2mhIW4c&feature=emb_title