On Saturday, September 9, New York City will rename the intersection of Ludlow and Rivington as “Beastie Boys Square”.

Surviving members Mike Diamond (Mike D) and Adam Horovitz (Ad-Rock) will attend the ceremony. As part of the celebration, Spike Jonze’s film Beastie Boy Story will screen at the IFC Centre in Greenwich Village.

On Thursday, September 7, SiriusXM will launch their exclusive Beastie Boys station.

The intersection of Ludlow and Rivington was famously captured on the cover of Beastie Boys’ 1989 album, Paul’s Boutique. Following the death of Adam “MCA” Yauch in 2012, fans launched a campaign to name the intersection after the band. In July 2022, the New York City Council approved the initiative.